2014 Young Directors' Festival
The 2014 Smarter than Smoking Young Directors' Festival television commercials made by participating WA school students, were screened over two Gala Award Nights in November:
The winners of the Best Commercial for 2014, Primary School, and Secondary School, had their advertisements screened across three Perth cinemas during the summer holidays.
To get our WA school students (aged 10 - 17 years) even more involved, Smarter than Smoking also gave them a chance to win an Apple iPad Mini 3 or one of ten x $20 iTunes vouchers. All they had to do was watch the four winning commercials (which can be seen below on this page) and vote for their favourite through an online poll. The ad with the most votes received the honour of being the Smarter than Smoking Favourite Festival Ad 2014.
The 2014 Smarter than Smoking Young Directors’ Festival was held in partnership with WA North and South Metropolitan Population Health Units.